What started out as bit of an experiment or hobby – my personal blog, was a place for me to write freely, and pen my own perspective on entrepreneurship, business, marketing, sales and tech (my interests.) However it has now turned into a 40,000 (approx) visit per month monster…
So here is how you go about Getting Started With WordPress, & How I generated 40,000 Visitors Per Month.
124,000 Visitors in 3 months wow!
I have had some interesting peaks when some of my articles hit the sweet spot on Google search I have also had some drops when I haven’t published as frequently. Its been a lot of fun and a great bit of experimentation.
Average visitor goes to at least 2 pages of content per visit.
Before I decided to set up my personal website my aim was to evaluate getting started with WordPress, which I had never used before. It is was easy, user friendly and best of all, freely available. Its one of the best commercial CMS systems on the market, in my humble opinion, and makes a great tool for developing rich content based websites.
My top visitors are coming in from the US which is exactly the core market group I am targeting
WordPress has grown to be the largest CMS in the world, powering an astounding 18% of the web. Nearly 70 million websites run WordPress and it’s hard to understate the impact that the platform has had on the world of digital publishing. Hundreds of high-profile websites, including blogs from CNN, The New York Times and Reuters, all use/have used WordPress.
Some other famous sites that have used/use WordPress
Getting started with WordPress
There are hundreds of good resources on the web on how to get started with word press it’s easy to use and fast to set up. WordPress can do much more than just be used as content platform, full web applications can be run on WordPress. Shopping cart systems, analytics services and even robust site management solutions and plugin applications can all be built on WordPress.
For my own blog I have self hosted WordPress on my own domain, it’s nice to have your own domain as you can brand your blog or website more personally or give it a more professional feel, whether your writing a blog or building a serious web presence or internet based business for an online market.
If you’re interested in self hosting check out Host gator here you can use this discount code to even save more off your hosting plan “Discount Code: RSHGDISC14” Hostgator offer super cheap and reliable hosting and domain name registration, they even have one click automatic WordPress set up which will save you a lot of headaches and quick to get started.
Another great thing about WordPress is the amount of themes available both free and professional, which means changing the look of your WordPress website is easy with just a few clicks. I use Themeforest which is a great place to find top quality professional templates at great low cost prices.
Developing good content
So once I had created a great looking blog website, the next step to developing my traffic was creating top quality content. By doing research on things I love, during the evening but mostly on a weekend or Sunday, I was able to build up a lot if useful information and insights. I also applied my work experience, training and knowledge/skills background into generating insightful, interesting and useful articles.
I highly recommend taking a look at Coppyblogger, where you will find ebooks and many great articles to help you get started. I could write pages of information on this but instead you can take a look at these 5 Steps to Revising Your Content Marketing Strategy which already provides a good foundation to think about. It puts in a good framework for commercializing your content if that’s your objective.
Marketing your blog
Organic search remains a huge source of traffic for a blog. It’s critical to optimize your blog and blog posts for organic search. People are looking for information online. Blogging is one way to feed the demand for information.
Optimizing your blog posts for organic search accomplishes two things:
Creates content your target audience wants and needs and communicates what your content is to search engines so they can share it with your target audience.
Whenever you’re creating online content you want to think about the reader first. For the most part, when you focus on the reader the SEO (Search Engine Optimization) part of the equation will be taken care of without much effort.
But there are some important steps to take to optimize your blog posts so that you communicate with the search engines so they can rank your posts.
Key word research and focus
When marketing your blog posts you’ll often be covering the topics that your target audience is looking for online. You’ll be writing about hot topics, trends and common industry questions. You’ll also be doing keyword research to find out what your audience is searching for on search engines.
When creating each blog post you want to have one main keyword phrase in mind for each post. From that one focus keyword phrase you might have additional secondary keyword phrases. In most cases, you’ll naturally use the secondary keywords when you write the post, but if you’re cognizant of them ahead of time you can make sure to include them.
An example might be writing a post for the keyword phrase “living room design”. That is your focus keyword.
Secondary keyword phrases might include:
- “modern living room design”
- “vintage living room design”
- “living room design inspiration”
You get the picture. From your blog post ideas you’ll need to extrapolate the main keyword focus. Once you do that you can create or recreate your title.
There are several other ways to use effective marketing tools, such as social media, Twitter, Linkedin, Google+ and Facebook, which are great ways to part publish your content and drive visitors back to your full article and increasing g your traffic.
Since my blog has taken off I am now providing a ton of free information on getting started with a small or new business, posting research on successful startups and entrepreneurs. Covering new business, and products, I am doing what I enjoy and really like being able to help others by sharing tips and innovative information.
I hope you find this article on Getting Started With WordPress, & How I generated 40,000 Visitors Per Month useful and good luck with getting your own website or blog going and increasing your traffic!